Communication is hard. It must be, because we're so bad at it. Many of us, anyway. Sometimes. Often. Not that we tend to be aware of it. We thunder away online, oblivious, pouring forth an endless stream of tweets and texts, manifestos and slideshow presentations that border on criminal dullness and inaccuracy.
To reach an audience consistently, delivering an intended message, you need to work at it, constantly. I've been writing a newspaper column since I was 15, and though I've managed to achieve a certain facility, the process still requires concentration and effort. I still manage to fail spectacularly now and then, if I'm not careful and sometimes even when I am. It's hard to develop an edge and easy to lose one. Frequent sharpening is required to avoid dullness.
For those weaned on Strunk and White's "The Elements of Style," reading "Everybody Needs an Editor" will be an eye-opener (I almost called it "ENAE," but took to heart the advice on page 144: "Don't overuse acronyms"). It outlines how to write email subject lines and speeches, how to fire someone and how to resign. Filled with useful tips, both specific and general, the book warns against overuse of quotation marks, of shouting via ALL CAPS (they do have a habit, either good or bad I can't decide, of illustrating what not to do by doing it), and encourage vividness. I was surprised to see several tricks I thought were genius divinations of my own — such as to use photo captions to tuck in additional information you couldn't fit into the body of your story.
"Everybody Needs an Editor" also offers a primer on the role of artificial intelligence.
"AI can improve your writing," they write (at least I assume they wrote it, as opposed to merely prompting a machine to do it, then buffing the result). "Think of it as a tool, like spell-check: It should be used in conjunction with human judgment and expertise."
Soon writers will polish AI-generated copy more than they compose original work.
"Increasingly, writers will not be putting the first draft down; 100% of their writing experience will largely be editing," said Harris in a Zoom interview. "We truly believe that editing [AI] ... making it better, is going to be the future."
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